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06/04/2024

Music Streaming Apps In Europe Will Be Allowed To Link To Their Own Websites By Apple For Users Buying




Music Streaming Apps In Europe Will Be Allowed To Link To Their Own Websites By Apple For Users Buying
In an effort to comply with a European Union rule, Apple stated on Friday that it would be facilitating the process for music streaming apps on its App Store within the European Economic Area to notify consumers of alternative ways to acquire digital services.
 
The decision was made a few weeks after the EU fined the iPhone manufacturer 1.84 billion euros ($1.99 billion) for using its App Store to impose limitations on competitor music streaming companies.
 
In March, the European Commission declared that Apple needed to cease its unfair trading practices, which included imposing restrictions.
 
After Spotify, a Swedish streaming service, filed a complaint in 2019, the Commission accused Apple last year of prohibiting Spotify and other companies from informing consumers of payment options beyond its App Store.
 
On Friday, Apple said that it will allow developers of music streaming apps to ask customers for their email address in order to send them a link to the developer's website where they may buy digital music content or services. The developer can also use this information to tell consumers where and how to buy products, as well as their price.
 
According to the corporation, the revelation gives music streaming service apps—such as Spotify, which holds a 56% market share in Europe—"even more" options.
 
Upon being contacted for comment, Spotify did not immediately react.
 
But according to Apple, the Commission's ruling has no bearing on its right to charge a commission for all of the tools, technologies, and continuing services it offers.
 
(Source:www.theprint.in)

Christopher J. Mitchell

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